“The ACLU wrote, “Liking” a political candidate on Facebook—just like holding a campaign sign—is constitutionally protected speech. It is verbal expression, as well as symbolic expression. Clicking the ‘Like’ button announces to others that the user supports, approves, or enjoys the content being ‘Liked.’ Merely because ‘Liking’ requires only a click of a button does not mean that it does not warrant First Amendment protection.”

Facebook and the ACLU tell court a “like” is protected speech | Ars Technica

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